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AB car flags harder to get than RWC win

Sep 30th, 2011 | By | Category: Front Page Layout, Latest News, News

ALL Black car flags are selling out across Wellington as soon as they arrive in stores.

They have been big business for the Warehouse, whose Tory St store has sold more than 550 this week alone.

The Porirua, Lower Hutt and Johnsonville Warehouse stores are sold out, with Porirua moving two shipments totalling 400 flags, and Lower Hutt 200. 

A potential customer rang the Johnsonville store on Thursday afternoon and was told there were only five flags left, but in the five minute drive to get there they had sold out.

A Wellington woman who has been trying to buy a flag for weeks says the Rugby World Cup organisers have missed a marketing opportunity: “Obviously, nobody connected with the Cup thought ahead on this one.”

The Tory St Warehouse store says about two and a half weeks ago the flags sold out nationally in 26 hours, with some people buying them in bulk.

The All Blacks car flags are made and shipped from China and are selling for five dollars each.

Country car flags, which are selling for $10, have also been popular, with the New Zealand flag selling out.

Country flags have become popular as people participate in car convoys, where people are decorating their cars and driving around the city in groups.

The Tory St Warehouse is unsure if they will order more New Zealand ones, as the New Zealand manufacturer has long lists of orders, creating delivery delays.

The only country car flags left at the Warehouse in Tory St are for Canada and Argentina. 

Coin Save stores are selling silver fern car flags that say “New Zealand” underneath.

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is a Whitireia journalism student. Holds Bachelor of Communications, major in Journalism Studies, composite minor in Media Studies and Expressive Arts.
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