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Interactive animation inspires New York Times online readers

Nov 7th, 2012 | By | Category: Front Page Layout, Latest News, News

TODAY’S New York Times homepage  featured an interactive animation as part of its wide-ranging election coverage.

The Words of a Nation feature allows the reader to type in a word to describe how they are feeling about the election at that moment. After the adjective, a box appears to click through to your preferred president.

Animated ‘drawing pins’ in red and blue gather to create a surprise shape filled in with red or blue, accordingly.

The animation also offers the reader a chance to share their result on Facebook or Twitter.

A click-through of related links delivers the reader a selection of aesthetically-pleasing maps and diagrams, to chart the election’s progress.

The site also features live updates of and global reactions to the election.



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