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Beans predict National win in coffee vote – and they’ve been right before

Sep 19th, 2014 | By | Category: Latest News, News

Muffin Break customers put his bean into the poll collector

CAST MY VOTE: Tai Edwin has his say by putting a coffee bean into his preferred party’s slot.

A NATIONAL win by a narrow margin of 8.2% has been predicted by coffee beans for this year’s election.

Popular coffee outlet Muffin Break ran its election bean poll from August 11 to September 12 with customers voting for their preferred party using coffee beans.

The final results are in, and if the beans have picked it right it will be a close race with National on 38.0%, Labour 29.8%, Greens 14.3%, and Maori 8.5%.

The Muffin Break poll has been run for the past four elections with an impressive less than 2% average margin of error.

Before the 2008 election, the poll placed National at 44% with an actual vote of 45.5%, Labour at 32% (33.8%), Greens 11% (6.4%) and NZ First 4% (4.2%).

Similarly, in 2011 with close to 60,000 votes, the poll results were within 5% of the actual election results across all parties.

Foodco General Manager Gary Croft says the accuracy of the poll could be due to the ease in which customers can participate.

“As a consequence of the convenient voting system, we can have thousands of votes cast by the time the election is held,” he says.

The Lambton Square store serves a mix of people including professionals, students, and during school holidays lots of parents with kids, according to site supervisor Liz Devine.

“The majority of Muffin Break stores are in shopping malls so you get a lot of different people coming through. That’s why it works out to be such a good indication,” she says.

Ms Devine says it is a great talking point with many people discussing who to vote for while waiting in line to order.

However, she says people get quite competitive and feel they need to help out their political team.

“We have a couple of ladies who try to cheat, so we had to move them [the beans] away,” Ms Devine says.

Saturday night will prove whether the beans have once again predicted the outcome of a general election.

Final breakdown graphic of the Muffin Break Coffee Bean Poll

RESULTS ARE IN: Graphic of the final breakdown of votes from the Muffin Break Coffee Bean Poll

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